Alticor Media Blog Just another WordPress weblog Wed, 27 Dec 2006 15:07:40 +0000 en Gerald R. Ford Wed, 27 Dec 2006 15:07:40 +0000 Corporate Communications Alticor Amway Grand Rapids Michigan Long before he became so important to U.S. history, back when our company was just a start-up, Gerald R. Ford was our Congressman, our neighbor, and our friend.

We remember him coming out to Ada to turn a shovel at groundbreakings. Accepting a glass of orange Active-8, fresh from an industrial mixer, and clinking cups with Jay Van Andel and Rich DeVos, our fathers and co-founders. And, on his last visit, telling stories at the Amway Grand Plaza Hotel about how he used to court his wife, Betty, in the ballroom that now bears their names.

But most of all, we remember vividly the stories of our dads stopping in to visit President Ford in the Oval Office now and then, just to catch him up on news from home.

Fifteen minutes of Grand Rapids gossip. A brief break from the pressures of the biggest job in the world. Fifteen minutes, maybe, for three guys from West Michigan who knew each other back when to be a little amazed at how the world can call on any of us to serve, and serve well.

We are proud to have known Gerald Ford. He represented every good thing we know about honor, principle, and America.

– Steve Van Andel, Chairman
– Doug DeVos, President

Spin cycle Wed, 13 Dec 2006 03:55:30 +0000 Corporate Communications Alticor Amway Quixtar This being a blog of the newsy kind, we’re not likely to tout our products here. No, that’s what the marketers do, and they prefer we not mess with their winning formula.

…however, if you’ve got a mess on your hands, do we have a formula that is sure to be a winner with your toughest laundry! Just ask a leading independent consumer magazine!

See? it’s just not our thing. We’ll stick to PR. Promise. Now back to work. Work that, well, gets dirty. And you know how stubborn dirt stains can be…

Crud. Did it again. This is awful. Okay, we’re really done now. Honest. And eco-friendly…

Now, it’s the A-rena Fri, 08 Dec 2006 16:31:25 +0000 Corporate Communications Alticor Amway Quixtar Miscellaneous Amway Arena Yes, it is true, the old O-rena, the former TD Waterhouse Centre, the “Arena in Orlando” will become Amway Arena.

No, our licensing agreement will not require Stuff the Magic Mascot to toss samples of SA8 out to fans. Nor will we replace official game programs with reprints of Consumer Reports.

Sure, we know the Magic ownership well; we’re big fans. But what we really like is the idea of our logo going out on worldwide NBA broadcasts, inspiring a little pride in our IBOs all over the world.

No, there will not be a Beth Dornan “bobblehead” fan appreciation night, at least not anytime soon.

And no, you can’t call it “The Soapbox”. Oh, heck, go ahead. It’ll keep the Keep’n Score crew talkin’…

China: All systems go! Tue, 05 Dec 2006 14:59:20 +0000 Corporate Communications Alticor Amway Today, Amway (China) Co. Limited announced that it received formal approval from China’s Ministry of Commerce to conduct direct selling activities in 24 provinces in China. These include most of the major cities in the more developed provinces and direct municipalities in China.

“We are very pleased that Amway has been granted a direct selling license by the Chinese government. Amway is honored to be given this opportunity,” said Steve Van Andel, chairman of Amway Corporation.

Shortly after the Direct Selling Administrative Regulation was announced in September 2005, Amway applied to be a licensed direct selling company under the new regulations. Modifications were made to the “shop plus salesmen” model which it had used since 1998. Under the new, approved business model, the company will market high quality nutritional supplements, beauty and home cleaning products to Chinese consumers in the provinces of Anhui, Beijing, Chongqing, Fujian, Guangdong, Guangxi, Hainan, Hebei, Heilongjiang, Henan, Hubei, Hunan, Jiangsu, Jiangxi, Jilin, Liaoning, Shaanxi, Shandong, Shanxi, Shanghai, Sichuan, Tianjin, Yunnan, and Zhejiang.

“The direct selling authorization will open a new chapter in the business development of Amway China,” said Eva Cheng, Chairman of Amway (China) Co. Limited. “We will seek to further upgrade the quality of our sales personnel with comprehensive training and educational programs. Our commitment to top quality products and service, and dedication to excellence will be the basis for continued robust growth.”

“We are thankful to the Amway sales personnel and Amway employees for their years of support,” said Doug DeVos, president of Amway Corporation. “We are proud of them, and look forward to working with them to become an exemplary corporate citizen in China.”

Slip-slidin’ away Fri, 01 Dec 2006 15:35:09 +0000 Corporate Communications Alticor Miscellaneous Grand Rapids Michigan Haven’t forgotten about all of you. In fact, we were thinking about you on our drive in this morning, through a West Michigan ice storm that had cars slewing around like tipsy otters dancing in an over-waxed ballroom. Not that you remind us of otters. Or that you’re tipsy.

Really, we need to work on our similes.

Anyway – just a quick note to promise that we will pick back up with the writing. We’re still newsworthy, you know.

Dick, you done us proud Wed, 08 Nov 2006 15:01:25 +0000 Corporate Communications Alticor Amway Michigan Governor's Race Michigan We’ll leave the political analysis to the people who do that for a living. But here’s what we know this morning:

Regardless of our personal politics, the people of our company are proud of Dick DeVos.

We’re proud of the example he set in his willingness to serve. Proud of the way he represented our company.

Dick is the real deal—caring, principled, dedicated to service and devoted to doing the right thing. We’re glad you got to meet him.

And for the rest of us? November 8 is like November 7, or August 12, or any other day. We have a business to run. Only today, we are free of the distractions that have tagged along with us for the past year.

We got no problem with that.

Coming soon! Thu, 02 Nov 2006 17:54:31 +0000 Corporate Communications Alticor Amway Quixtar Michigan Governor's Race Michigan Took a call today from a reporter who wants to talk to us for a story about our China business…that will run after Election Day in Michigan.

Sunbeams and roses! A real story! About our real business!

Honest to Pete, there have been days this year where we’ve forgotten that reality exists.

But today’s call was a reminder: We’re a successful, global company. We thrive inside the United States and outside its borders. We make great products, we launch small businesses, we change people’s lives every day. In Michigan, Munich, Moscow, Mexico and Macau.

A week from today, we’ll be able to take the last six months’ worth of bunkum, folderol, claptrap, hogwash and hoo-ha…run it through the shredder…and throw it in the trash.

A week from today, it’s our story again. And we cannot wait to tell it.

Oh, Pooh Mon, 30 Oct 2006 23:11:27 +0000 Corporate Communications Alticor Amway Michigan Governor's Race Michigan Official statements we never thought we’d have to issue:

We do not manufacture teddy bears. Not here. Not in China. Never have. Never will.

We do not manufacture tissues. Not here. Not in China. Never have. Never will.

We do not manufacture garden hose, pixie wings, dimmer switches or turpentine.

We do make a pretty fair Margarita. Excuse us while we go have three.  


‘Perhaps’ they made it up Fri, 20 Oct 2006 16:15:45 +0000 Corporate Communications Alticor Amway Michigan Governor's Race “The Democratic Party acknowledges it has no proof U.S. taxes were avoided, hence the use of the word ‘perhaps’ in the ad.”

The Bermuda lie angle Tue, 17 Oct 2006 13:40:34 +0000 Corporate Communications Alticor First, the governor’s race in Michigan led to a purposefully misleading charge that we outsourced jobs to China. It was – and we gotta tell you, we are wearing out our Roget’s finding these words – hooey of the highest order.

Now comes the purposefully misleading charge that we pulled a tax stunt that some companies have used to declare their U.S. companies as Bermuda corporations.

Help us find the word, here – what smells worse than hooey?

We’re an American company, and we are incorporated that way.

In our latest commercial, have you seen the nice flyover shot of our mile-plus-long facility in Ada? Incorporated in the USA.

Ever been to our California facilities, or any of our distribution centers around the country? All incorporated in the USA.

Alticor, Amway, Access, Quixtar – USA! USA! USA! USA!

In the early 1990s, we did create a publicly traded holding company for some of our Asian overseas operations. The holding company, Amway Asia Pacific Ltd. (AAP), was a Bermuda corporation. Housing AAP in Bermuda was simpler than maintaining multiple home countries for these foreign affiliates, simplified the company’s stock listing, and, just as importantly, put AAP in a stable market with good business practices.

And the IRS signed off on the move, agreeing that it was a sensible business move and not a tax dodge.Years later, our shareholders bought out the outstanding shares, took AAP private – and made it American. And paid the appropriate taxes every step of the way.

We do the right things here, period. And if you think that this is anything more than a trumped-up, partisan political hack job, we know someone in Lansing who’d like to sell you a 17-year-old pack of tissues, too.